Hi, Katt Linden here to introduce the next installment of Linden Lab’s new podcast series, “Stories from Second Life.” These are stories about individuals working in Second Life and their projects.
Today’s podcast is a conversation between Glenn Linden, Director of Business Programs and long-time Resident Joni West.
Joni West is the Founder of This Second Marketing, a marketing agency that specializes in leveraging the Second Life platform to empower brands to engage audiences in a compelling and engaging way. Some of Joni’s past and current clients include: Colgate, Nestle, 1-800-Flowers, Overstock.com and Sun Microsystems.
In October of this year, Fast Company said of West and her company, “In just two years, West has rewritten the rules of corporate marketing on Second Life.” Enjoy the podcast!
Press Play to Listen:
Check out the podcast and hear Joni and Glenn discuss:
- Rules for attaining marketing success in Second Life
- Mistakes to avoid when creating marketing campaigns for clients in Second Life
- Avant garde ideas for marketing your company and products in Second Life
- Joni’s favorite marketing campaigns in Second Life
Click here to learn more about Joni and This Second Marketing.
If you have story ideas for the “Stories from Second Life” series, please email them to firstname.lastname@example.org with “Stories from Second Life” in the subject line. Special thanks to Torley Linden.