Today we invite you to check out the new Second Life Brand Center. The Brand Center explains how Residents can promote their own brands, products and activities in the Second Life world and use appropriate logos to enhance their message.
With the Brand Center, we’re also launching the inSL Logo Program, which provides a new community logo for Second Life Residents. Display the inSL logo to show you and your brands are a part of the Second Life community. This logo may be used on your website, business card, promotional materials, product packaging, and in many other places where you may wish to promote your contributions to the Second Life world. When using the logo, be sure to follow the Guidelines for Using the inSL Logo.
(the all new inSL logo!)
The Brand Center also features our Guidelines for Using Linden Lab’s Trademarks, including our brand name “Second Life” and our logo with the eye-in-hand design. Proper use of our trademarks is important to help you and others outside the Second Life community know which products and services Linden Lab stands behind. The Trademark Guidelines explain the uses of our trademarks we allow, those uses which require our written permission, and the proper method to refer to our products and services in text.
If, after reading the Trademark Guidelines, you realize you’re using a Linden Lab trademark incorrectly, please use the next 90 days to change your use to comply with the Guidelines. For more information, see our FAQ. Signing up for the inSL Logo program is fast and simple.
Please visit the Brand Center today to learn more about how you can start using the inSL logos. Thanks, and happy brand building!